Featured Projects
Blog Posts
Marketing is Not Smoke & Mirrrors
Marketing is Not Smoke & Mirrors If you studied business, you were exposed to Philip Kotler’s text book, ‘Marketing Management.’ It’s a good encyclopedia of marketing and through the book, you come to realize that effective marketing incorporates all aspects of...
read more
Find a Good Enemy
In the annals of great product innovation, the Apple Macintosh is legendary. With Macintosh, Apple introduced a computer that wowed people with its elegant user interface, 3d graphics, document templates and selection of fonts. The creation of the Mac was driven by a...
read more
Winning by Losing
As a learning organization, before you move forward to the next new business opportunity, you should spend some time reflecting on and learning from both your successes and failures.
read more